Today Lindex launches Pink Collection in support of breast cancer awareness month. – 10% of all money spent on the collection goes to support the fight against breast cancer!🎀
Lindex has a great reputation for collaborating with some of the world’s most esteemed international designers such as Missoni, Matthew Williamson and Jean Paul Gaultier, but for 2016, the Lindex in-house design team have lead the creation of the ‘Pink Collection’ to support the fight against breast cancer.
“We gave our designers the mission to create this year’s design collection and the result was Pink Collection – a modern, feminine and strong conceptual range of carefully-selected garments and accessories in an exciting palette of colours. It feels fantastic to be contributing to the fight against breast cancer with our own design this year,” says Annika Hedin, Lindex Head of Design
In this blog post, you will also see my beautiful leather and metal Pink Bracelet, from which all profits will be donated to Cancer Research (In Estonia all profits will be donated to Eesti Vähiliit). I’m already thinking to buy it as a present to my friend and I think it’s a lovely idea to support the fight against cancer.